Homework for Friday

SL & HL

Complete annotations of "The Art of Fiction."

Final Ad and Counter Ads are due.  (If you need to see me, See Me. This is IB work for external assessment.)

HL

Complete annotations of Luce Irigaray

 (You could (re)read the 1st chapter of A Room of One's Own)

For Wed. Ads and Art of Fiction

Draft of ads with full text and image

Annotations to middle of page 8

ads with lots of text

Those ads and counter ads

• remember that each idea in your ad and counter ad must be sourced, as well as any images you use.
• put all sources on you blogs as you develop both of your ads

Katie- Fast food

Francois- McDonalds

Liam- Disney

Samy- Coke

MoMo- Dr. Dre Headphones

Antonia-

Laura-
 

Advertising homework

1. due Friday without exception: Your presentation on your high-concept brand/campaign

2. due Friday without exception: your point-form analysis of the most recent ad (on your blog please)

3. due Friday in the usual fashion, annotation and 1 page discussion/precis of the chapter on advertising (annotations to be shown and precis uploaded to blog as a PDF please)

Advertising Assignment Persuaders

Assignment 2

Find a high concept campaign that fulfils all of the aspects and qualities we have studied previously and learned more about from The Persuaders. Bring in a few of the ads from the campaign with detailed analysis of the ads both according to AIDA and the new more subtle elements we have learned.

·         In point form

·         To be finished upon return from trip

Advertising paragraphs for Friday

analyse the Saab ad


use either the "what is it...."  or,  "what's the big idea..."  structure

don't forget, AIDA, type, Big Idea, Image, Propaganda tools and rhetorical devices; and of course... Audience

no less than four and no more than six paragraphs please